A sitting room at Gnoll Nursing Home, with orange wing-backed chairs, red curtains, a television and a Welsh dragon banner on the wall.
Privacy

Looking after your information.

Plain English, and only what this website actually needs.

This notice covers the Serenity Homes website. It was last updated on 22 October 2026. It does not cover the records we keep about people who live in our homes, which are governed separately; ask the home manager for that policy.

Who we are

Serenity Homes Ltd is the data controller for this website, and is registered with the Information Commissioner’s Office, registration number ZB376813. It runs Edgecumbe Lodge, 35 Overnhill Road, Downend, Bristol BS16 5DS, and Gnoll Nursing Home, 23-27 Gnoll Park Road, Neath SA11 3BT. If you want to ask anything about this notice, email gm-bristol@serenity-homes.org or ring 0117 956 8856.

What we collect, and why

If you fill in the enquiry form we collect your name, whichever of a phone number or email address you give us, which home you are asking about, who the care is for, and anything you write in the message box. We use it for one thing: to answer your enquiry. We do not sell it, we do not add you to a mailing list, and we do not share it with anybody outside Serenity Homes except where the law requires it.

Our lawful basis is your consent, which is why the form asks for it with a tick box rather than assuming it.

How long we keep it

Enquiries are kept while we are dealing with them and for a reasonable period afterwards in case you come back to us, and are then deleted. We do not keep enquiries for longer than we need them.

Cookies

This site sets no analytics or advertising cookies. It stores two small things in your own browser, and neither of them leaves your device or identifies you:

  • a note that you have dismissed the cookie message, so it does not reappear on every page;
  • a note that you have already seen the short opening animation, so it only plays once per browsing session.

Things embedded from elsewhere

Two parts of this site are served by other websites, and they may set their own cookies or record your IP address when they load.

  • Google Maps. The maps on our two home pages are embedded from Google. See Google's privacy policy.
  • Wistia. Our family film is hosted by Wistia and embedded on the home page and the Edgecumbe Lodge page. The player is fetched from Wistia when you scroll down to the film, and Wistia may set cookies at that point. Nothing plays until you press play. See Wistia's privacy policy.

If you would rather neither of them loaded, most browsers let you block third party content, and both the map and the film will simply be missing from the page.

Links to other sites

We link out to the Care Quality Commission, Care Inspectorate Wales and carehome.co.uk so you can check what we say about our homes. Those sites have their own privacy notices.

Your rights

You can ask us for a copy of what we hold about you, ask us to correct it, or ask us to delete it. Email gm-bristol@serenity-homes.org and we will deal with it. If you are not happy with how we have handled your information you can complain to the Information Commissioner's Office at ico.org.uk.

Changes

If we change this notice we will change the date at the top of it.